Everlast inks with Scottish Co Wilson Imports for footwear
16 Dec '05
1 min read
Men's and women's apparel and accessories seller Everlast Worldwide Inc announced that it has signed a new license for men's, women's and children's footwear in the U.K. and Republic of Ireland. Everlast will continue to supply professional and amateur boxing shoes to the market.
Wilson Imports Ltd of Glasgow, Scotland will distribute the Everlast- branded footwear to sporting goods retailers, department stores and athletic footwear retailers in the region. This agreement with Wilson Imports is in addition to the company's license for Everlast active apparel signed earlier this year.
Sporting goods and apparel maker & licensor firm Everlast Worldwide Inc also markets their products under the Everlast brand name. Since 1910, Everlast has been the top brand in the world of boxing and is among the most dominant brands in the overall sporting goods and apparel industries.
Over the past 90 years, Everlast products have become the "Choice of Champions," having been used for training and professional fights by many of the biggest names in the sport. Everlast is the market leader in nearly all of its product categories, responsible for leading eight of the top ten boxing equipment products in sales.