For the DACH region, the online retailer’s revenue increased by 28.04 per cent to €1,580.1 million in 2015 as compared to €1,234 million in 2014. Revenue reported for the rest of Europe was €1,211.6 million in 2015 as compared to €862.6 million in 2014, a rise of 40.45 per cent. In the other regions, revenue reported was €166.5 million in 2015, a rise of 41.82 per cent as compared to €117.4 million in 2014.
Total visits to the site in 2015 were 1,656.4 million as compared to 1,363.8 million in 2014. Owing to the e-retailer’s focus being on mobile site and app, its mobile visit share in the total site visits increased to 57.1 per cent in 2015 as compared to 42.3 per cent in 2014.
In 2015, Zalando made progress with its platform strategy. It launched additional platform products, such as Zalon, a curated shopping service, and Zalando Media Solutions, a digital advertising service.
The acquisitions of Metrigo and nugg.ad as well as the acquisition of a stake in Anatwine supported the development of the platform.
Commenting on the results, Rubin Ritter, member of the management board of Zalando said, “Our market position has never been stronger, and we have never faced so many great opportunities. We want to excite even more customers and gain further market share.”
“We deliberately pursue growth while maintaining solid profitability – we think this is the best way to create long-term value,” he added. (MCJ)
Fibre2Fashion News Desk – India
| On 23rd Jan 2021
Bellegprom, the light industry concern of the Belarusian ministry of...
Despite US cotton production falling 5 million bales from the...
| On 23rd Jan 2021
Bangladesh commerce minister Tipu Munshi recently highlighted the...
AI / robotics may challenge existing long value chains
Blockchain technology will shorten lead times
Relaxation in FDI norms will support growth of retail sector
Yash Jain & Sanjeev Jain
Divyam Export, launched about 30 years ago, exports to 15 countries,...
India-headquartered Lulu & Sky is a rapidly escalating brand with the...
Japan-based FitJoy, a shoe brand for women, has been in the footwear...
Trützschler Nonwovens & Man-Made Fibers
Trützschler Nonwovens & Man-Made Fibers, a part of the Trützschler Group,...
About one in every 20 patients picks up an infection while hospitalised....
Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...
Whistling Woods International School of Fashion
<div>A lack of upgraded courses in costume designing and fashion as per...
<div>Delhi-based Gritstones Clothing offers quality and exemplary style...
Artisan Saga, founded by Kaushik Rajani and Seema Agrawal, is an online...
Letter to Editor
Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.
Subscribe today and get the latest information on Textiles, Fashion, Apparel.