The LYCRA Company, a global leader in developing innovative and sustainable fiber and technology solutions for the apparel industry, will introduce its exclusive new COOLMAX CORE fiber for the Indian market at Bharat Tex in New Delhi from 14 to 17 February. The COOLMAX brand is recognized worldwide for its permanent moisture management properties that help the wearer stay cool, dry, and comfortable.
The new COOLMAX CORE fiber is a special dyed version in filament form, available in more than 25 shades to enable a wide range of product development opportunities across the apparel industry’s value chain. This fiber improves textile processing production efficiency by eliminating the fabric dyeing process, which also helps reduce the risk of effluents impacting the environment.
“We developed this fiber to meet the increasing demand for dyed COOLMAX brand yarn in India’s shirting, knitwear, and formalwear segments,” said Alistair Williamson, The LYCRA Company’s vice president, EMEA and South Asia. “We're excited to bring this exclusive solution to India, enabling brands to offer a cooling experience that responds to the wearer's needs, even in the most demanding climates."
Visit The LYCRA Company/SmarText Solutions stand H-1G/C4 at Bharat Tex to learn more about this fiber.
Fibre2Fashion News Desk (HU)