NikeGO donates $175,000 to expand to summer playgrounds program

28 Jun '05

5 min read

Last summer, Nike funded 25 free, one-day NikeGO basketball mini-clinics in selected Portland parks while also supporting the summer playground programs, the Portland Skatepark project at Pier Park, and the Positive Activities for Children program. Nike also established Project Inclusion (currently called the NikeGO Card) and provided an additional in-kind donation of footwear and equipment valued at more than $50,000 throughout its fiscal year 2004.

In 2002, Nike donated a $2 million gift to the Portland metro-area residents called The Anniversary Project to resurface all of Portland Parks and Recreation's outdoor basketball courts as Nike's way of thanking the Portland area for being its home for the last 30 years. The Anniversary Project represents Nike's largest one-time sports surface donation in the world.

As part of the project, nearly 90 existing outdoor basketball courts (41 full-courts and 48 half or partial courts) in more than 30 Portland parks were resurfaced with a world-class, cushioned Rebound Ace surface containing recycled shoes. In addition to resurfacing the courts, Nike is assisting with court maintenance expenses through 2017. The Anniversary Project was inspired in part by Nike Chairman and co-founder Phil Knight, who grew up in Southeast Portland and, prior to founding Nike, served as the Lents Park Program Director in 1960.

Portland Parks & Recreation owns and manages more than 10,000 acres of public parkland andRebound Ace surface containing recycled shoes. In addition to resurfacing the courts, Nike is assisting with court maintenance expenses through 2017. The Anniversary Project was inspired in part by Nike Chairman and co-founder Phil Knight, who grew up in Southeast Portland and, prior to founding Nike, served as the Lents Park Program Director in 1960.

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