AND opens third exclusive fashion store in Kolkata
February 05, 2014 - India
AND, the chic western wear brand announces the launch of its third exclusive store in Kolkata. The new store will feature the brands new Spring Summer 2014 collection and the entire range of dresses, palazzos, tops, skirts, jumpsuits and more.
Since its inception in 1999, AND has emerged as a preferred choice of stylish westernwear for the fashion savvy in the country. With the launch of this store, AND has reached a total of 44 exclusive stores in the country!
Located at Kolkata’s Quest Mall-a shopper’s paradise, the AND store is spread across 624 sqft, promising a pleasurable shopping experience with a vast collection of chic western wear that comfortably combines contemporary & formal wear.
Each outfit is distinct in style and can easily transform from intellectual chic to luscious grace with simple styling tricks. AND offers a range of elegant contemporary outfits and accessories in a variety of colours and styles to change from an ‘At work’ to a ‘Let’s Party’ look in an instance!
Speaking on the occasion of the launch, Ms. Anita Dongre, Creative Director, AND says “We have launched our third AND exclusive store in Kolkata and this time in one of the biggest and busiest malls in the city. We are focused on our retail expansion in India and will continue to offer our customers in-vogue styles and easy access to our latest collections.”
Launched in 1999, AND was established as the first Indian high fashion western wear brand for women and today is one of India’s most preferred high fashion brands in the western wear category.
The brand offers comfortable yet stylish clothes for today’s fashion conscious women and men. AND woman is stylish and confident, speaks her mind and wears her attitude on her sleeve. She represents the new age multi-tasking woman who seeks versatility in her everyday fashion choices.
Presently, AND is retailed through over 250 points of sale, which include 44 exclusive stores and over 200 other established multibrand lifestyle formats like Shoppers Stop, Lifestyle, Central, Kapsons & Pantaloon.