Apparel value retail format Easybuy targets 100 stores

April 15, 2017 - India

Landmark Group's apparel value retail format Easybuy, has targeted to open 100 stores in India by 2020. Easybuy currently operates 20 stores in South India, which will reach 50 by the end of the current fiscal. The retailer's main objective is to reach the middle income market in tier II and tier III towns and cities as they offer huge potential.

This was revealed by Easybuy business head Anand Aiyer on the sidelines of launch of its fourth store in Tamil Nadu.

Aiyer also added that Easybuy was growing at a rate of 30-40 per cent per year and that expansion was done mainly through the franchisee model and also that the company expects to touch revenue of Rs 600 crore by 2020. (AR)