Caleres to produce Veronica Beard footwear
July 25, 2019 - United States Of America
Footwear industry leader Caleres and American ready-to-wear brand Veronica Beard have announced an exclusive partnership. Caleres will produce the Veronica Beard women’s footwear collection, beginning with the spring 2020 season. Caleres is the home of leader footwear brands and represents a diverse portfolio spanning all of life’s styles and experiences.
"We are committed to developing a diverse portfolio of quality global footwear brands that meet the needs and desires of our consumers. We have long admired Veronica Beard and the remarkable women behind the brand. The addition of Veronica Beard will allow us to further expand our portfolio with an exciting brand in the attainable luxury space that appeals to today’s dynamic woman,” Jay Schmidt, brand portfolio president of Caleres said in a press release.
“We are thrilled to announce our partnership with Caleres and are excited for our spring 2020 debut. We have been working closely together for the last four months to create a collection that will complement the lifestyle of our customer and offer a fresh perspective on the retail floors of our partners as well as our own DTC channels,” Stephanie Unwin, president of Veronica Beard said.
In keeping with the Veronica Beard aesthetic, the spring 2020 footwear collection will be thoughtfully designed with feminine details. Styles will strike the balance between cool and classic, taking her from day to night and work to weekend. Caleres will initially target domestic and international wholesale partners carrying Veronica Beard ready-to-wear. (GK)