Jinan in Style International Fashion Week concludes

December 03, 2019 - China

Three-day Jinan in Style International Fashion Week, hosted by the Jinan Municipal Government and the Asian Couture Federation (ACF), has concluded in Shandong, China. The international fashion week started on November 19 and ran until November 21. This is the first couture fashion week which hosted six couturiers, all world class design masters, in Jinan.

Jinan in Style International Fashion Week focuses on the global trend of integrating traditional culture with contemporary design. Shandong, "hometown of Confucius and Mencius, state of rites", is the centre of Chinese traditional culture. The event provides an opportunity to international couturiers to have discussions and dialogues in this famous cultural city.

With a focus on building a platform for global fashion design innovators, the event celebrates the borderless nature of creativity and seeks to promote the revival and flourishing of traditional culture and artisan skills in the contemporary era.

The event has special significance for Shandong, for which textile and clothing industry is one of its key pillars. It promotes the local textile and clothing industry in line with the strong international design ethos and hopes to accelerate the process of industrial upgrading from manufacturing to brand design, to create an open and dynamic position for Jinan on the global fashion market.

The event brings together members of ACF, which comprises internationally famous couture designers, fashion industry leaders and experts. They were an integral part of the Jinan in Style International Fashion Week opening ceremony, ACF Awards Gala, Forum with Masters and six top couture fashion shows. The three-day event offered an opportunity for knowledge exchanges in the fashion industry and a sensory feast integrating fashion and culture.

Six internationally renowned designers - Guo Pei, who is currently the only Chinese member and the first Asian member of La Chambre Syndicale de la Haute Couture in Paris, renowned wedding dress couturier from Japan Yumi Katsura, acclaimed menswear designer from South Korea Songzio, and fellow South Korean and extraordinary talent Lie Sang Bong, Sebastian Gunawan from Indonesia, and Paolo Sebastian from Australia - demonstrated the modern revival of the classic skills of couture and their own traditional heritage and cultures onto a unique event.

Jinan in Style International Fashion Week Forum with Masters was moderated by Casey Hall, the Business of Fashion's (BoF) Asia correspondent. The forum discussed the global trends of fashion design, as well as the opportunities and challenges facing Asian fashion designers, couturiers and industry leaders. From the vertical extension of the clothing industry chain to the horizontal coverage of the fashion industry, it explored the integration of traditional design and artisan couture skills in the modern age and the increasing regional and global convergence in the industry.

Dr. Frank Cintamani, founding president of Asian Couture Federation, said, "The Asian Couture Federation was established to represent and promote the very best couture talent in Asia and on a select basis internationally. Without doubt, China has one of the most important cultural and artistic legacies in the world, and continues to wield an important influence and impact on numerous global industries and fashion in particular. As such, we fully endorse the cooperation this international fashion week represents, and I am delighted that the Jinan in Style International Fashion Week in Shandong Province will play a key role in showcasing the most exceptional couture talent from across Asia Pacific, and also serve as a valuable reminder of China's own unique creative heritage."