Lenzing launches carbon-zero Tencel branded fibres
September 22, 2020 - Austria
Following wider corporate commitments made by Lenzing Group in 2019 to drive sustainability and combat climate change, Tencel, Lenzing's flagship brand for textiles, has introduced its very first carbon-zero Tencel branded lyocell and modal fibres to the market. Available from September, this fibre will help reduce the production emissions.
Following the strict guidelines of The CarbonNeutral Protocol, the leading global framework for carbon neutrality, carbon-zero Tencel branded fibres are certified CarbonNeutral products for the textile industry. This means that the emissions associated with the fibres production, manufacturing and distribution have been calculated and offset. Under the guidance of the Tencel “true carbon zero” campaign, the Tencel brand is contributing to Lenzing’s commitment to the Science Based Targets (SBT) initiative and its continuous support of the United Nations Sustainable Development Goals to limit global warming.
To date, the Lenzing Group is the first wood-based fibre manufacturer with approved Science Based Targets in the industry. Lenzing’s goal is to reduce its specific greenhouse gas emissions by 50 per cent by 2030. In addition to offering new sustainable options to the textile and fashion industry, the new carbon neutral fibres show a clear commitment to Lenzing’s earlier announcement of investing more than €100 million in reducing carbon emissions in its operational boundaries and supply chain.
Biodegradable and derived from botanic origin, fabrics produced using carbon-zero Tencel fibres will have a third party verified label, offering a new level of sustainable transparency to Lenzing’s customers, brands and consumers. In addition to having a higher environmental value, the fibres will also feature the functional benefits of standard Tencel branded fibres including gentleness on the skin, long-lasting softness, silky smoothness, enhanced breathability and colour retention.
With the priority of achieving continuous reduction of carbon emissions through more efficient production methods across the entire supply chain, using renewable energy sources and embracing new technologies, Lenzing is also working with the leading experts on carbon neutrality and climate finance, Natural Capital Partners, to achieve CarbonNeutral product certification for Tencel Lyocell and Modal fibres. Natural Capital Partners requires an independent third-party assessment of the products’ carbon footprint and works with the highest quality carbon finance projects which produce verifiable, additional and permanent emission reductions that meet International Carbon Reduction and Offset Alliance (ICROA) approved standards. Furthermore, carbon-zero Tencel fibres are produced using renewable energy, whilst also monitoring and engaging with suppliers.
“By achieving CarbonNeutral product certification for two Tencel fibres, Lenzing has taken an important step in its long-term journey to reduce its company and product emissions. Not only that, but due to the position of Lenzing in the supply chain of many fashion retailers, this certification sends a message of commitment to climate action for the textile industry. We are delighted to be working with Lenzing and look forward to supporting the company to achieve its future climate commitments,” Tom Popple, senior manager, climate change and sustainability at Natural Capital Partners, said in a press release.
Until carbon emission levels can be completely eradicated, the Tencel brand will take actions to offset emissions by supporting verified global carbon reduction projects in areas that are linked to the textile industry, such as India, Bangladesh or Thailand. “We as a company and brand have taken steps to reduce our footprint, but not all emissions are avoidable. This motivates us to act on a global level and we found possibilities to help and support the avoidance of CO2 emissions around the world. The concept of carbon compensation through offsetting helps to contribute to carbon reduction through verified climate finance projects,” Florian Heubrandner, vice president of global business management textiles at Lenzing, said.
“In the midst of such a climate crisis, Lenzing believes that every company must take action against global warming within its sphere of influence. We are extremely excited to embark on this new initiative featuring CarbonNeutral product offerings under the Tencel brand. This is a new step forward for Lenzing’s overall corporate goal, enabling us to assist supply chain partners and motivate textile brands in reassessing carbon emissions in their production lines. Looking forward, we will continue to diversify our product portfolio following stringent internal guidelines that help to avoid greenwashing and involves consumers in the carbon neutral discussion,” Heubrandner said.