Celebrate father’s day with S&K menswear’s dancing daddy

May 29, 2008 - United States Of America

Father’s Day will never be the same now that loved ones everywhere have the power to paste Dad’s head onto a dancing body and then laugh hysterically while Dad shakes his groove thing.

The Father’s Day fun and hilarity can be found at DancingDaddy.com, S&K Menswear’s salute to fathers everywhere. Sons and daughters have their choice of attaching Dad’s beloved mug onto a hip-hop playa, a retro hipster, a country line-dancer or a disco fever-sufferer.

Well-meaning well-wishers can even choose to send Dad an S&K gift card so he can pick out his own Father’s Day outfit. DancingDaddy.com is suitable for Dad admirers of all ages and it’s free. All that’s required is an internet connection and a favorite electronic picture of Dad.

DancingDaddy.com was created for S&K Menswear by Richmond-based integrated marketing agency RightMinds. S&K Vice President of Marketing Bryan Kipp said the viral campaign is a perfect fit for S&K. “At S&K, we’ve always worked hard to give men the best selection and price and to make their shopping experience easy and fun. Now with DancingDaddy.com, shopping for Father’s Day has never been funnier.”

S&K Famous Brands Inc operates 220 menswear stores in 26 states and celebrated 40 years of clothing America’s men in 2007. S&K Menswear’s vision for the future is to be the nation’s premier menswear retailer, selling quality, stylish merchandise at prices that represent the best value proposition in the market.