O.P.I debuts Holiday Wishes

October 21, 2009 - Asia

Nuance-Watson Singapore is pleased to announce the launch of O.P.I’s latest collection “Holiday Wishes” at Perfumes & Cosmetics. The holiday collection features “Darks & Neutrals” and “Glamour Reds” nail lacquer, lip glosses and “AvoJuice” skin quenchers. The holiday range, which includes gift sets, is now available from the Changi Airport Terminal 2 mega store. This is O.P.I’s debut into travel retail in Asia-Pacific.

Probably more than any other professional nail care product it produces, O.P.I is renowned globally for its nail lacquers, with each shade created by Suzi Weiss-Fischmann based on her impeccable colour forecasting, sense of style and instinct for what women want.

The brilliant, chip-resistant, professional O.P.I nail lacquer formula is available in fashion-forward colours with clever names that customers look forward to with each new collection. The holiday collection for example, features Ginger Bells, Holiday Glow and All A-Bordeaux the Sled.

Chillie Por, Category Manager for Perfumes & Cosmetics, said: “We saw an opportunity to further enhance our nail care segment – O.P.I is the perfect addition with its wide variety of nail colours for our customers to choose from.”

O.P.I’s reputation is built on its commitment to quality, safety, innovation and excellence – a commitment it honours with every product, every day. Neither O.P.I nail lacquers nor any other O.P.I products or services are subject to animal testing.

O.P.I The world leader in professional nail care is committed to the highest quality products and to its customers’ well-being. Founded in 1981. O.P.I continues to be family-owned, with President & CEO George Schaeffer and Suzi Weiss-Fischmann, Executive VP & Artistic Director, at the helm. O.P.I was one of the first in the nail industry to focus on and limit sales of product to and through beauty professionals only, and to realize the importance of education in both the sale and use of the product.

Nuance-Watson is a joint venture between The Nuance Group and leading Chinese retailer A.S. Watson, Nuance-Watson is an award-winning travel retail operator. The company manages the Perfumes & Cosmetics concession, and seven other non-beauty related retail stores including the first ever FIFA Official Store at Singapore Changi Airport. Since its inception in September 2001, the company takes claims to numerous industry recognised accolades such as the DFNI Awards for “Travel Retailer of the Year in Asia-Pacific” for three consecutive years.