Home / Knowledge / News / Retail / Boohoo Group revenue soars 48% in fiscal 2019

Boohoo Group revenue soars 48% in fiscal 2019

May '19
Pic: Boohoo
Pic: Boohoo
The revenue of Boohoo Group during fiscal 2019 has been recorded at £856.9 million, up 48 per cent from last year. The UK-based retailer has witnessed strong revenue growth across all geographies with UK up 37 per cent and international up 64 per cent. In the reported period, the gross margin increased to 54.7 per cent against 52.8 per cent last year.

The group has performed exceptionally well during the year. Revenues have increased across all brands in all regions. PrettyLittleThing continues to perform exceptionally well, with a growth rate of 107 per cent. Market share is increasing, driven by the customer proposition of great fashion at unbeatable prices, supported by an engaging social media presence and successful celebrity endorsements. Gross margins have improved as a result of stronger sell through, tighter control on stock cover and refinement of the customer proposition. Substantial investments have been completed to secure warehouse capacity for growth and improve the future efficiency of the Burnley warehouse with automation.

At Boohoo, revenue for the year rose to £434.6 million, up 16 per cent on the previous year, with growth in all key focus markets. International growth continues to be strong and is continuing to gain market share in the UK. Gross margin increased by 170 bps to 52.9 per cent, driven by improved stock control and refinement of the customer proposition.

The revenue growth of Nasty has been strong across all territories with a growth rate of 96 per cent, increasing revenue to £47.9 million. In the brand's principal market, the US where the brand originated, growth has been very strong. The next largest market is the UK, where brand awareness has increased substantially and growth has been exceptionally high. Gross margin was 56.7 per cent, a reduction on the previous year but in line with our proposition strategy.

"I am very excited to have joined the boohoo Group at this key stage of its growth, with the group's disruptive and proven business model having delivered yet another excellent set of financial and operational results. In my short time within the business, I am delighted to have been able to meet a number of hugely talented people and have already been able to see many parts of the business. This has confirmed my belief and optimism that the group's investments into its brands and infrastructure have allowed it to develop a scalable multi-brand platform that is well-positioned to disrupt, gain market share and capitalise on what is a truly global opportunity," John Lyttle, CEO, said.

Trading in the first few weeks of the financial year has been encouraging. Group revenue growth for the financial year is expected to be 25 to 30 per cent with an adjusted EBITDA margin of around 10 per cent and capital expenditure in the region of £50 to £60 million.

"Looking beyond the current year, we will continue to make investments across the group as part of our vision to lead the global fashion e-commerce market. Whilst this will require continued investments in people and infrastructure, we believe that the benefits of our multi-brand platform will continue to generate economies of scale, allowing us to target sales growth of 25 per cent per annum, with an adjusted EBITDA margin of around 10 per cent over the medium term," the company said. (RR)

Fibre2Fashion News Desk – India

Must ReadView All

Pic: Lund University

Textiles | On 8th Mar 2021

Swedish scientists convert cotton into sugar, to make textiles

In a major step towards recycling, scientists at Sweden’s Lund...

Pic: Hohenstein

Textiles | On 8th Mar 2021

German testing company able to screen entire textile chain for GMOs

The textile testing service provider Hohenstein has developed its own ...

Pic: Shutterstock

Textiles | On 6th Mar 2021

USTR releases 2021 President’s Trade Agenda, 2020 Annual Report

The Office of the United States Trade Representative recently...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

We are staring at livelihood crisis for weavers

Footwear industry, Head honchos

Footwear industry
Head honchos

There is rising demand for fancy, trendy and yet comfortable footwear

Textile Industry, Head honchos

Textile Industry
Head honchos

Industry could be looking at 10%-15% job losses

Liz Manning,

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Riddhi Jain,

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Apurva Kothari,

Apurva Kothari

No Nasties was the first fashion brand in India to make 100 per cent...

Karan Bose, Hula Global

Karan Bose
Hula Global

Hula Global, a leading isolation gown manufacturer in India, has been...

Jacques Prigneaux, EDANA

Jacques Prigneaux

EDANA has been the leading global association and voice of the nonwovens...

Sachin Pendharkar, Dieffenbacher India Pvt Ltd

Sachin Pendharkar
Dieffenbacher India Pvt Ltd

Germany-based Dieffenbacher Group is a producer of high-quality composites ...

Anjali Bhaskar, Samatvam

Anjali Bhaskar

Anjali Bhaskar has an experience of 12 years in the fashion industry. She...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha &amp; Jigar blends India's unique handcrafts...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

March 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search