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Nymbl gets into a partnership with Printsome printing firm

20
Jul '19
Pic: Nymbl
Pic: Nymbl
Nymbl, a start-up providing print-on-demand storefronts and fulfilment channels for organisations and individuals, has expanded into Europe via a strategic partnership with a leading apparel printing company, Printsome. Printsome, focused on business-to-business apparel printing, sought partnership with Nymbl after seeing its unique all-in-one platform.

Nymbl’s high-tech capabilities targeting the print-on-demand industry made it especially attractive. The company makes it simple for non-profits, entrepreneurs, athletes, influencers, artists, small businesses, musicians, sports teams, schools, photographers, and more to open an online store with customised apparel and merchandise. All without needing inventory, technical know-how for web design and mock-ups or the expertise to assemble various components into a successful store, according to a press release by Nymbl.

For their part, Printsome recognised in Nymbl endless collaborative possibilities as they looked to expand into print-on-demand services. Until now, Printsome has focused on large business-to-business orders for corporations and events among their 17,000 customers. The synergistic strategic partnership will feed new customers onto the Nymbl platform from Printsome’s European user base. It will also give Nymbl a European print-on-demand network to keep shipping costs and transit times down for EU buyers on any Nymbl user’s store.

“Our platform will help Printsome grow into the print-on-demand market with the best technology, and Printsome’s footprint will quickly bring in new customers for Nymbl. It’s rare for two ventures to fit so well together without taking business from each other. Instead, both of our companies can expect significant growth,” Zac Folk, founder and CEO of Nymbl said.

Meanwhile, the Nymbl platform will open a range of print-on-demand possibilities for Printsome customers. That includes the ultra-realistic mock-ups, easy backend setup, and customisability that Nymbl has quickly come to be known for during its public beta phase.

“Since we got into this business, we’ve been focused on innovating and disrupting the printing industry and providing exemplary customer experience. Printsome plans to integrate Nymbl with an in-house creator tool to quickly let a consumer design a piece of apparel and order a small quantity without the setup expense required by its business-to-business offerings. At the same time, we get to provide our customers with an instant shop that overcomes technical obstacles and sidesteps barriers to entry for people and businesses who want to sell print-on-demand products. Nymbl is a much more elegant and easy-to-use solution,” Printsome chief growth officer Luke Angell said. (GK)

Fibre2Fashion News Desk – India


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