|
US brand Perfect Corp. enters luxury fashion with Wannaby acquisition

24 Dec '24

2 min read

Pic: Wannaby Inc

Insights

Perfect Corp. is acquiring Wannaby Inc., an expert in virtual try-on tech, to expand into luxury segments like shoes, bags, and apparel.
This move enhances its fashion tech capabilities and strengthens its collaboration with Farfetch.
The acquisition aims to redefine digital experiences in beauty and fashion, with completion expected soon, pending customary conditions.

Wannaby, known for its virtual try-on technology and digitalization solutions for the fashion industry, has served over ** top-tier luxury brands. By integrating Wannaby’s innovative solutions with Perfect Corp.&#**;s state-of-the-art beauty tech solutions, the company is set to redefine the digital experience in the fashion and beauty sectors. This strategic move expands Perfect Corp.’s capabilities and solidifies its position as a technology leader in the luxury fashion domain.

Alice Chang, Founder and CEO of Perfect Corp., commented, "By welcoming Wannaby’s capabilities into our portfolio, we are poised to enrich our digital solutions and reinforce our presence in the fashion tech landscape. This expansion into new fashion categories such as shoes and bags demonstrates our commitment to innovation and our ability to deliver exceptional value to clients across diverse sectors."