The selected exhibitors included 77 weavers, 33 tanners and 9 manufacturers of accessories and components - adapted to the exclusive needs of the major fashion houses. The visitors came from the most prestigious fashion and luxury companies, they came to discover and select new product developments and all the latest fabric and colour innovations to build their AW 2020-21 pre-collections, according to a press release by Premiere Vision Group.
Targeted by the show’s organisers for their high creative and quality positioning, the number of visitors rose by 3.5 per cent this year versus July 2018, and brought together leading French fashion houses (81 per cent of visitors), as well as a large number of leading international brands (19 per cent). Following France, Italy had the 2nd largest number of visitors, with a stable attendance over July 2018. In third place came visitors from the UK, followed by Belgium, Japan – whose visitor numbers doubled, and Russia.
“Fashion has to comply with the laws of the supply chain, which like those of physics, cannot be circumvented. To be in the market, you must deliver early enough and be well organised in advance. It’s a question of buying the fabrics in time for pre-collections, as well as for advance collections where the main and pre-collections are combined, and deliveries are made in successive stages. Blossom corresponds perfectly to the dates required to do this, and is therefore perfectly aligned with brands’ creative process,” said Pascal Morand, executive president of the Fédération de la Haute Couture et de la Mode.
“Blossom PV and Première Vision Paris are important shows that you really can’t miss. I came to Blossom PV to source materials and accessories for the Winter 20 pre-collection. Everything here is interesting to us. The offer corresponds to our expectations and the timing of the show is also right. We are increasingly looking for eco-responsible products. This is a real problem today. The show is enjoyable and convenient to get to. It’s easy to discuss and exchange ideas here,” said collection head at Koche.
“I’m here researching leather supplies and accessories for shoes and bags. I’m delighted to have made some very interesting discoveries. The offer of the show is beyond my expectations. Currently, we are starting work on Fall Winter 20, so this show has the right timing for us. It’s a very nice professional moment in a beautiful place,” said leather researcher from Balmain Italia. (PC)
Fibre2Fashion News Desk – India
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