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FESPA Personalisation Experience 2026 to spotlight innovation

18 Feb '26
2 min read
FESPA personalisation 2026 to spotlight innovation
Pic: FESPA

Insights

  • Personalisation Experience 2026, to be held on 19–22 May at Fira de Barcelona, will showcase global exhibitors presenting advanced technologies, software and on-demand production solutions for customised print.
  • Co-located with FESPA's major events, it will connect brands, printers and tech providers, while offering expert-led sessions on personalisation, textiles and signage.
Personalisation Experience, taking place from 19 – 22 May 2026 at the Fira de Barcelona, Spain, will highlight a growing number of exhibitors from around the globe, who will display the latest technologies, software platforms and production solutions for personalised print, customisation and on-demand manufacturing.

Running alongside the FESPA 2026 co-located events – Global Print Expo, European Sign Expo, WrapFest and the brand-new Corrugated and Textile – Personalisation Experience (taking place in Hall 3) will bring together experts from across the personalisation supply chain to offer them access to the systems, technologies and experts shaping the landscape of customisation.

Personalisation Experience will serve as a hub for brands, retailers, printers, manufacturers and technology providers to explore how customers place significant value on personalised products. They will learn about how to leverage commercial opportunities in this field – from implementing variable data print and scaling up customisation production, to intelligent automation and connected workflows.

Visitors to the event will also be able to experience free-to-attend, expert-led Conference sessions, taking place on the show floor and covering topics including: personalisation, printing textile and signage.

The growing line-up of confirmed exhibitors, who will showcase personalisation and custom production solutions, include: Antigro Designer, Design Huddle, MercuryFlooring, Makeblock Europe, Photo USA Electronic Graphic, OnPrintShop Software and Orange Tree Garments.

A single ticket to Personalisation Experience will provide visitors with access to all FESPA 2026 co-located exhibitions and conference programmes. This, in turn, will give exhibitors exposure to a broad, international audience who wish to explore personalisation, print, packaging, signage, textiles and corrugated – all under one roof.

Duncan MacOwan, Head of Marketing and Events, FESPA, comments: “Personalisation is now fundamental to how brands connect with their customers. It has also has shifted from being a specialist feature to a more widely available offering – and for printers, this presents huge commercial opportunities.

“Visitors to the show can explore creative solutions to capitalise on the customer demand for customised products and learn how they can make it central to their offering. I also encourage visitors to explore the co-located events, as there will be a number of suppliers displaying customisation-enabling solutions.”

Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.

Fibre2Fashion News Desk (MS)

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