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Fourth edition of Centrestage, all set for September

18
Aug '19
Pic: Centrestage
Pic: Centrestage
Hong Kong is all set to host the fourth edition of Centrestage, Asia’s premier fashion event. The show, to be organised from September 4 to 7, will feature some 240 brands and more than 40 fashion events. It provides an ideal platform for fashion brands and designers to get international exposure, and reinforces Hong Kong’s position as a leading fashion hub.

The show is organised by the Hong Kong Trade Development Council (HKTDC), and sponsored by Create Hong Kong (CreateHK) of the government of the Hong Kong Special Administrative Region.

Speaking at a media preview of the event, HKTDC deputy executive director Benjamin Chau said: “Centrestage returns once again to provide a comprehensive promotional platform through which Asian fashion brands and budding designers can launch and present their latest fashion collections and connect with global buyers and fashionistas at the same time. I am happy to see a greater number of local and international fashion brands participating at this year’s Centrestage, underscoring the event’s position as Asia’s leading launch and marketing platform for fashion brands and highlighting its ability to create diverse business opportunities.”

Centrestage 2019 will have “Future Tribes” as its central theme. The event will feature three thematic zones: Allure – representing craftsmanship, refinement and elegance; Iconic – displaying avant-garde designs; and Metro – showcasing contemporary, minimalistic expressions of urban life. There will be some 240 fashion brands, including more than 80 local brands along with international labels from Mainland China, and countries such as France, Italy, Japan, Korea, Taiwan, and the United States. Thirty-six buying missions comprising about 1,600 international fashion buyers have been organised to visit the event, providing opportunities for designers to interact with the industry and get useful market insights.

At the opening gala, Centrestage Elites, will see the global launch of the latest 2020 Spring collections from Hong Kong designer Anais Mak’s internationally renowned brand, ANAÏS Jourden, as well as acclaimed New York designer Joseph Altuzarra’s brand, Altuzarra.

Following Centrestage Elites, the Fashion Hong Kong Runway Show on the evening of September 4 will feature seven local designer labels that have made an impact around the world, including 112mountainyam (designer: Mountain Yam), Doriskath (Designer: Doris Kath Chan), From Another Planets (designer: Kenax Leung), Harrison Wong (designer: Harrison Wong), MEIKING NG (Designer: June Ng), Methodology (designer: Glori Tsui) and Yeung Chin (designer: Yeung Chin). Following their participation in international fashion weeks in New York, London, Copenhagen and Tokyo under the Fashion Hong Kong banner, these designers will present their latest collections at Centrestage, demonstrating Hong Kong’s creative prowess.

Another highlight of this year’s Centrestage will be the finals of the Hong Kong Young Fashion Designers’ Contest 2019 (YDC) to be held on September 7. The VIP judge for YDC 2019 is Mihara Yasuhiro, a renowned Japanese designer, who will share his insightful critiques with the finalists. The 16 shortlisted candidates will compete for five honours, including champion, first runner-up, second runner-up, the New Talent Award and Best Footwear Design Award.

Local online fashion hub Fashionally.com will feature its Fashionally Collection #14 fashion show on September 4, presenting eight rising local fashion designers and labels. Three up-and-coming Hong Kong brands, Charlotte Ng Studio, Fake Fan and SFZ & Son, will combine art installations with fashion parades at the Fashionally Presentation, providing a creative showcase for their latest collections.

The “Meet the Visionaries” seminar series will feature Centrestage Elites participants Anais Mak and Joseph Altuzarra, YDC VIP judge Mihara Yasuhiro, online fashion platform GOXIP’s vice president Marketing Michele Tardelli, and Euromonitor International’s head of Fashion Research Jorge Martin. They will share their inspirations and the latest fashion trends, offering crucial insights to students, designers and fashionistas looking to join the industry.

Redress, a local non-governmental organisation promoting sustainable fashion, will present the Redress Design Award, the world’s largest sustainable fashion design competition, sponsored by CreateHK. The Knitwear Innovation and Design Society will present the Knitwear Symphony 2019 and the ninth Hong Kong Knitwear Designers’ Contest to promote Hong Kong’s knitwear industry. (SV)

Fibre2Fashion News Desk – India


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