The fair for womenswear, menswear, childrenswear, scarves and stoles, bags and footwear, fashion accessory and jewellery has been organised by the Apparel Export Promotion Council (AEPC) under the guidance of the textiles ministry. It will occupy an area of over 16,540 square metres and is likely to be inaugurated by Union textiles minister Smriti Irani.
IIGF would be encouraging participants to display sustainable practices in design and production of garments. It will provide ample opportunities to showcase product range through fashion shows, which would be organised twice every day, on all three days of the fair.
With strong support of the government through ‘Market Access Initiative’ grant and incentives offered to buyers under the ‘Reverse Buyer Seller Meet’ scheme, the fair has always attracted buyers from various countries.
The network has been growing and flourishing from year to year and forms the basis for the sourcing plans of all major brands in the world of fashion and accessories, said the organiser of the fair. Various promotional activities have also been undertaken by the council to invite buyers and buying agents.
Not only does this fair give a good opportunity to invite regular buyers, but a number of new buyers and buying agents are added every year by the organisers. This way this fair is a platform for interface with new buyers from new countries every season.
In the last edition, that is, 57th IIGF held during July 2016, 408 participants and more than 1100 buyers and buying agents had visited the fair. (KD)
Fibre2Fashion News Desk – India
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