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Americhem releases 2021 Colour Trends

Feb '20
Pic: Americhem
Pic: Americhem
Americhem has released 2021 Color Trends. Americhem is a technology-driven leader in the global polymer industry. Its foundation is built around delivering performance, solutions, and trust through close collaboration with customers seeking to optimise the polymer products. It operates 11 manufacturing plants and maintains sales offices around the world.

This year’s colour trend palette is based on a theme of self-care, which means to mindfully ensure that you are being cared for by yourself. There are four stories to go along with this theme, which are ‘Adventures That Spark You’, ‘It’s The Little Things’, ‘Treat Yourself’, and ‘Hitting The Reset Button’. The colours in this palette are vibrant and exciting, but also complimented by soft shades that are easy on the eyes and can bring peace and tranquility, the company said in a press release.

“Americhem’s 2021 Color Trends were developed on a global level. We wanted to make sure that all of our domestic and international locations were incorporated in this project from North America, Latin America, Europe, and Asia Pacific. Our long running history and experience in the fibres, automotive, healthcare, building, and construction, and packaging industries played a major factor in which colours we chose. Our goal is to inspire our customers by these captivating colours and help them innovate for the future of their products,” Americhem’s global branding and digital marketing leader, Hailey Cassidy said.

Fibre2Fashion News Desk (GK)

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February 2020

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