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Archroma presents first 'Color Atlas' for polyester at PV

12
Feb '20

Pic: Archroma

Archroma, a global leader in colour and specialty chemicals towards sustainable solutions, is at the Première Vision (PV) exhibition to present its 'Color Atlas by Archroma' for polyester. This very first colour library for polyester brings together 1,440 colours for sportswear and athleisure, swimwear, children's clothing, shoes, fashion and home textiles.

In this context of innovation, Carlin, a pioneer in anticipating trends since 1947, will present its selection of trends in active wear and will unveil the 3 hottest colours for winter 2021/2022.

Selected in collaboration with fashion, sportswear and trend experts, the Color Atlas by Archroma Polyester Library brings together new colours for in line with current trends, from the most neutral tones to the most vivid hues to fluorescent colours.

Composed of two volumes, the first 'Color Atlas' for polyester by Archroma allows professionals to quickly compose the palettes they need.

In line with the most demanding performance specifications, the shades of Archroma's first 'Color Atlas' for polyester are characterised by their: a) Excellent resistance to washing, so that they can be easily used for the design and production of sportswear fabrics and articles b) Achievability and reproducibility in global production supply chains c) Compliance with the main ecological standards, such as bluesign, Oekotex or ZDHC, as well as the specifications of major brands.

Archroma Color Management provides innovative solutions to manage colour standards and palettes along the whole textile chain for retailers, brands, vendors, and textile mills. Archroma offers the required tools—through web-based software and customized services—for colour searching, colour matching, colour standards, and the communication of seasonal colour palettes.

Carlin is the world’s first Trend Forecasting Bureau. Headquartered in Paris, Carlin is represented in 25 countries. Carlin teams detect and study the social trends and the new consumption behaviours in order to deduce commercial, perennial and creative solutions, which will make the success of their clients. Carlin’s expertise blends creative vision with empirical, data-oriented analyses.

Fibre2Fashion News Desk (PC)

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