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ASM appoints Jeffrey Smith as new director of sales

31 Oct '19
2 min read
Jeffery W Smith. Pic: American Silk Mills
Jeffery W Smith. Pic: American Silk Mills

American Silk Mills (ASM) has announced appointed Jeffrey W. Smith as director of sales. Smith will report to David Corbin, CEO of ASM. Smith will help fulfil the company’s business development strategy and strengthen its sales capabilities. The company specialises in designing textiles to customers across residential, transportation, and specialty markets.

In his role, Smith will be instrumental in analysing the growth opportunities for ASM. He will assist in hiring additional sales representatives focused on the residential, jobber and designer end markets, while also leading business expansion into the Northwest, Southwest, Midwest, Southeast, and International territories, according to ASM.

Smith has more than 20 years of experience in the home furnishings industry. Prior to joining ASM, Smith worked for Hughes Furniture Industries as national sales manager where he was responsible for hiring, training, and managing its sales team. Smith also worked directly with merchandising and product development to create new products, as well as develop marketing and training programs with the companies he has represented. Smith held executive positions of VP of sales and VP of business development at Ashley Furniture Industries, regional sales manager at Broyhill Home Furnishings, and VP of sales at Lane Home Furnishings.

“We are very pleased to welcome someone with Smith’s knowledge and experience to the ASM team. We believe his leadership in this industry will help us continue to provide our customers with innovative strategies and solutions, as well as create an immediate impact for the company,” David Corbin, chief executive officer of ASM.

“It’s a great opportunity to be part of ASM, a company rich in both heritage and transformation. I’m looking forward to building lasting customer relationships and growing our business both domestically and internationally,” Smith said.

Fibre2Fashion News Desk (GK)

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