China : Cadex designs to take centre stage at Domotex Asia/Chinafloor

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Cadex designs to take centre stage at Domotex Asia/Chinafloor

25
Nov '16

Courtesy: Domotex Asia Chinafloor

Cadex, the international event for connecting, learning and doing business in the design and architecture industry, will be held for the second year and for the first time as an integrated part of Domotex Asia/Chinafloor, the international flooring show in the Asia-Pacific region, to be held from March 21 to 23, 2017 in Shanghai, China, in halls W5 and N2.

VNU Exhibitions Asia, Build Your Dream, and Hannover Milano Fairs Shanghai, a subsidiary of Deutsche Messe, jointly organise the show.

Cadex will work as collective of architecture and design-related stimulating content and will generate two and half days of conferences, networking events, interactive activities, creative display, and much more. The event is open for design masters to explore the most cutting edge and hottest topics within the industry such as all-in-one home decoration, retreat and boutique hotels, smart home, culture architecture, and rebuild.

Cadex will cooperate with the Chinese Tongji University – College of Design & Innovation, to establish Flooring LAB, a platform to analyse the upcoming flooring trends and discover new creative ways of using flooring materials. Key opinion leaders will hold forth of a variety of dialogues and they will also guide tours throughout the whole exhibition centre to point out and explore the most relevant content, specially tailored for architecture and design professionals. Cadex will also host Materia, the global network in the area of innovative materials. Visitors can get a closer look to hundreds of outstanding innovative building materials samples.

David Zhong, president of VNU Exhibitions Asia, one of the organisers of the show said, “In recent years in Asia Pacific region, the influence of architects and designers for buying decisions has increased. Furthermore for any project, the general level of quality requested from the final client considerably raised and, therefore, the need to have architects and design expertise on the ground and more involved in purchasing decisions became also imperative. As a result of these market changes and the increased need of our exhibitors to focus more on these categories of visitors, we decided to bring together our leading trade show, Domotex, and a successful platform like Cadex to increase the possibilities of business and give more visibility to flooring companies also among the architecture and design community.” (GK)

Fibre2Fashion News Desk – India

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