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Concertex launches new digital print Warp

Jun '20
Pic: Concertex
Pic: Concertex
Due to a strong background in woven textiles, Concertex’s design director, Aaron Mensik, has transformed the traditional appearance of coated fabrics with a new digital print named Warp. Headquartered in the US, Concertex is dedicated to developing performance driven product that will revolutionise the hospitality, healthcare, and contract markets.

The original technology is the first of its kind for the performance driven line. Designed by Mensik to mimic the beauty of yarns that run lengthwise on the loom, Warp resembles the look of a woven while upholding the high-performance, bleach cleanable qualities of a vinyl, the company said in a media statement.

Warp balances energy and softness into a fresh 54” upholstery pattern. Developed to replicate the warmth of a woven, the digitally printed vinyl has a gentle ombre stripe. Boasting over 250,000 double rubs and offering a Graffiti-Free finishing, the durable pattern has exceptional stain protection and cleanability attributes. Offered in six comfortably colourful colourways, and mildly embossed for added interest, the pattern is extremely versatile. Warp’s soft, tranquil appearance and lively characteristics blend beautifully in senior living facilities, hospitals, and hospitality environments.

Fibre2Fashion News Desk (GK)

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June 2021

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