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Customers' voice important: Hyosung chairman

Oct '18
Courtesy: Businesswire
Courtesy: Businesswire
Customers’ voice is important to analyse the rapidly changing market trends, according to Hyosung chairman Hyun Joon Cho who participating in the Intertextile Shanghai 2018, said the company will focus on technological development, quality innovation and customised marketing activities. Intertextile Shanghai is the largest exhibition of apparel and fabrics.

Cho checked the latest trends in the textile market by meeting with customers who visited the exhibition. Cho also met with the top management of Maniform, Anta and Yishion, which are top two brands in the markets for inner wear, sportswear and casual clothes in China, emphasising that win-win growth with customers is the most important value.

Hyosung focused on three themes, reflecting the market trend with the concept of ‘A Better Life Ahead’ and avoiding the conventional format of product introductions.

Cho said, “We need to listen to the voice of the customers in the field in order to analyse the rapidly changing market trends and to grasp exactly what customers want. We will concentrate all our capabilities - including technological development, quality innovation and customised marketing activities – on consolidating our status as the global number one company.” The Chinese clothes market was worth about 1 trillion 797 billion yuan as of the end of 2016 and continues to grow at an annual average rate in excess of 5 per cent.

Hyosung is expanding its business through more than 100 global production and sales networks in 30 countries. In a drive to enhance its manufacturing competitiveness, in September the company completed the introduction of a smart factory system to its Spandex factories in Quzhou, Jiaxing, and Guangdong in China, as well as those in Vietnam, by executing data collection and analysis and control management in all sectors of manufacturing. (SV)

Fibre2Fashion News Desk – India

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