Home / Knowledge / News / Textiles / Earth Alive unveils Clean Fibre Initiative
Earth Alive unveils Clean Fibre Initiative
26
Jun '18
Courtesy: Earth Alive
Courtesy: Earth Alive
Earth Alive Clean Technologies, a leading Canadian Clean-Tech company, developer and manufacturer of state-of-the-art microbial technology-based products for sustainable agriculture and mining, has unveiled the Clean Fibre Initiative, a collaborative research project to improve the production of natural fibre crops in Canada and other parts of the world.

Hemp is a fibre crop that is experiencing rapid expansion in North America and around the world. Legislative changes are making it easier for farmers to produce hemp, and it is an excellent option for crop rotation. Hemp has lower water requirements than other fibre crops; it is also highly regenerative for farm soils. Scaling up hemp production will require not only increasing the number of acres, but also maximising crop yield and quality. Sustainable crop nutrition will be the key.

Cotton is one of the most widespread natural fibre crops, but its environmental impact is under growing scrutiny. With 30 million acres of cotton grown around the world and the serious challenges it poses such as soil degradation, water depletion, and pesticide contamination, cotton growers are in need of new tools and approaches that protect soil quality, while maintaining crop productivity.

“We put soil health at the centre of our work and we are confident that our Soil First platform will allow producers to improve the productivity of their fibre cultures, while reducing the net impact on the environment,” stated Michael Warren, chief executive officer, Earth Alive. “By involving existing growers in the development of application protocols and in the evaluation of our products, we can monitor crop performance across a range of factors that are important to them. We are also looking at hemp seed and oil production. Additionally, one of our sites will monitor the changes in cannabidiol (“CBD”) levels in the plants; with legislative changes underway CBD extraction derived from hemp is expected to increase significantly in the future.”

Earth Alive currently has hemp trials underway with conventional and organic growers in Canada, as well as the US. Cotton trials are underway in Peru and Burkina Faso. Earth Alive is calling for more producers to join the initiative. Participants will establish Clean Fibre Initiative trial sites on their commercial plantations and Earth Alive technical staff will monitor and evaluate the plots throughout the initiative.

“Sustainable agriculture isn’t just about producing nutritious food to eat, it’s also about producing safe and environmentally responsible clothes to wear,” said Simon Neufeld, chief agronomist, Earth Alive. “Fibre crops are an important revenue generator for farmers all over the world and we are focused on developing new technologies that will build and protect the soil to allow farmers to continue growing these crops for generations to come.” (SV)

Fibre2Fashion News Desk – India


Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 30th May 2020

Iran sees high level of illegal apparel imports

Iran suffers from a high level of illegal apparel imports, with about ...

Pic: ASOS

Fashion | On 30th May 2020

Asos Marketplace sees increase in growth

In the times of lockdown, Asos Marketplace has witnessed strong...

Pic: Otrium

E-commerce | On 30th May 2020

Otrium raises €24 mn to extend fashion's life cycle

Otrium, an online fashion marketplace that helps global and...

Interviews View All

Prabu Mohanram, Balavigna Weaving Mills Pvt Ltd

Prabu Mohanram
Balavigna Weaving Mills Pvt Ltd

The biggest challenge that the weaving industry faces is high price

Representatives, Textile & apparel industry

Representatives
Textile & apparel industry

GST is a complicated and lengthy process

C. Dhandayuthapani, Mag Solvics Pvt. Ltd

C. Dhandayuthapani
Mag Solvics Pvt. Ltd

ITME 2016 exploited our full strength like never before

Fan Liyuan,

Fan Liyuan

Chinese company Jiangsu Yingyang Nonwoven Machinery, established in 1993,...

Erwin Devloo,

Erwin Devloo

Picanol develops, produces and markets high-tech weaving machines, based...

Tom Adeyoola,

Tom Adeyoola

Describing itself as the best body shape and garment fit company in the...

Mark Paterson, Technical Absorbents Ltd

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Keith McMillen, Bebop Sensors

Keith McMillen
Bebop Sensors

Bebop Sensors' smart fabrics allows for a new level of interaction between ...

Karl Zelik, Vanderbilt University

Karl Zelik
Vanderbilt University

A team of engineers at the Vanderbilt University has designed a smart...

Sneha Arora, Label Sneha Arora

Sneha Arora
Label Sneha Arora

Sneha Arora, an alumnus of National Institute of Fashion Technology,...

Divvya and Nidhhi Gambhir, Walnut

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Cigdem Akin, Cigdem Akin

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search