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Heimtextil creates sustainability strategy for Trend Space

29
Nov '19
Pic: Messe Frankfurt
Pic: Messe Frankfurt
Heimtextil together with its international Trend Council, has developed a material manifesto and thus chosen a new sustainable approach for conception of Trend Space. Heimtextil will be taking place in Frankfurt from January 7-10, 2020. Trend Space in hall 3.0, will offer an overview of the latest market developments and the Heimtextil trends for 20/21.

The material manifesto will focus on 6 key principles: use of local resources, equipment and services; use of environmentally friendly material alternatives; use of existing stock components; use of rented and loaned materials; manage waste responsibly; design for recyclability.

Through intelligent material choice, the Heimtextil team and their Trend Council have created an immersive forum with a minimal footprint. This means finding alternatives to new materials wherever possible, thus avoiding excess waste when the exhibition closes.

The intention behind the Material Manifesto will be echoed in other installations within the Trend Space. One of five themes in the season’s offering, Pure Spiritual, will address a renewed bond with nature.

In addition, the Trend Space will provide an overview of sustainable material innovations: A new material library, called ‘Future Materials Library’, will show progressive, sustainably produced materials. Here, visitors can explore the nature and production method of innovative materials. The focus will be on recycled fabrics and cultivated – living – textiles.

More than 250 companies will be presenting sustainably produced textiles at Heimtextil. The Green Directory, a separate exhibitor index focusing on the theme of sustainability that will be published by Heimtextil for the tenth time in 2020, will list these companies and their product innovations.

The number of companies included in the directory has increased considerably and is higher than ever before. In addition, the Green Tours and the Green Village in hall 12.0 will provide answers for all questions relating to green issues. Seal providers and certifiers are among those introducing themselves and offering companies their support in acting more sustainably. The United Nations will also present its Sustainable Development Goals for the first time.

Fibre2Fashion News Desk (PC)


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