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ISPO Munich to show solutions for sustainable consumption

22
Jan '20
Pic: ISPO
Pic: ISPO
In line with motto ‘Be responsible - Sport for a planet worth living on’, ISPO Munich will present itself as a platform for sporting goods industry to showcase comprehensive solutions & technology for ensuring responsible and sustainable consumption. The world’s largest multi-segment tradefair for international sports business will be held from January 26-29.

A wide variety of event spaces will also provide a compact overview and give attendees the opportunity to discover promising new applications and areas with development potential across all sectors.

The Sustainability Hub will feature guided tours, presentations and more. The Textrends Hub will reveal the sustainable textiles of the future.

Terms such as sustainability, fair trade and social responsibility have been on the radar of sporting goods manufacturers for years now and are gaining traction as important topics thanks to public debate. Consumers are increasingly on the look-out for fair-trade products as well as those made using environmentally friendly processes and now expect companies themselves to also adopt an appropriate stance.

In line with the motto ‘Be responsible’, ISPO Munich 2020 will be offering visitors a comprehensive insight into the areas of environmental protection, production & design, and society & health. Brands such as Adidas Terrex and Vaude will be unveiling their latest developments in these areas. Trade fair visitors can also look forward to interesting insights from corporate social responsibility experts and an overview of the latest sustainability projects and products across the entire industry.

Sports, fashion and lifestyle have always been inherently linked to people’s individual attitude and identity. Focus areas dedicated to specific topics as well as special exhibition and networking spaces will feature a diverse supporting program full of presentations and workshops every day to enable exhibitors, experts and visitors to exchange information and ideas specifically focused on the future.

In line with the maxim ‘Do good and talk about it’, visitors can expect a wealth of information and products all relating to sustainability in hall a2.

Change makers can meet in the Speakers Corner and enjoy networking, panel discussions and top-class presentations. One of the slots will be for ISPO’s new partner Neonyt who will talk about ‘The Future of Sports Fashion’ on Sunday morning. Visitors who prefer more open exchanges and swarm intelligence will enjoy the panel discussion entitled ‘Virtually Fashionable—and Sustainable?’. Representatives from Zalando, Arianee, Human Solutions, Lectra and Bogner will be discussing the relationship between fashion and sustainability. The Sustainability Hub is being curated by the long-term partners Brands for Good and GreenroomVoice.

The Sustainability Hub will also be of interest to international design students as they will be impressed by an exceptional initiative which ISPO has set in motion: as part of the ISPO Academy Masterclass, up-and-coming designers will be showcasing the creative and functional potential of performance wear in the 21st century in daily speeches and presentations. The public presentation of the masterclass will take place on Monday.

Fibre2Fashion News Desk (PC)


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