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Marimekko to consult staff to reorganise, streamline ops

Aug '20
Pic: Marimekko
Pic: Marimekko
Finnish home furnishings, textiles and fashion firm Marimekko recently decided to initiate consultative negotiations with its staff to reorganise and streamline its operations in the country based on both production-related and financial reasons. It also decided to initiate corresponding processes in its organisations in Scandinavia, North America and Australia.

"To strengthen our future competitiveness, we must make sure that our organization structure, competencies, job contents and working methods respond in the best possible way to the dramatic transformation in consumer behavior, driven by digitization and other external dynamics intensified with the pandemic. Our strategy has for some time already been leaning on this direction, but now the ongoing changes put increasing pressure on our operations as well," said president and chief executive officer Tiina Alahuhta-Kasko in a statement.

The negotiations will include all Marimekko operations in Finland, with the exception of the retail store staff and the production personnel at the printing factory in Helsinki.

The corresponding processes in Scandinavia, North America and Australia will apply to all operations except the personnel in retail stores. Through the reorganisation and streamlining of cost structure, the company seeks to achieve annual savings in costs estimated at around €1.5 million in total.

Apart from possible job reductions, the negotiations will also consider possible changes to job descriptions, working methods and the organization of work, which would have a significant effect on the position of employees, as well as possible outsourcing of some functions.

The negotiations will begin on August 19 and will last at least six weeks unless otherwise agreed.

Fibre2Fashion News Desk (DS)

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