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Nearly 200 exhibitors confirmed to join DS Printech China

Aug '20
Pic: Messe Frankfurt
Pic: Messe Frankfurt
In digital and screen printing sector, industry players in China are expecting domestic demand to slowly pick up and as such nearly 200 domestic and overseas brands have already registered for their booths at the debut DS Printech China to capitalise on post Covid-19 rebound, from October 28-30, 2020 at Shenzhen World Exhibition and Convention Centre.
“It is encouraging to see a large number of exhibitors have already signed up for the fair, given the impact of Covid-19,” Wendy Wen, senior general manager of Messe Frankfurt (HK) Ltd, said in a press release. “With all the trust and support we’ve received from exhibitors, we are confident that DS Printech China, to be held in late October in Shenzhen, will serve as the perfect marketplace to help businesses get back on track.”
To further boost the industry’s recovery, the fair organisers have gone beyond the three-day fair to help exhibitors and visitors maximise their business results. A digital business platform was launched via WeChat in late June, which allows users to explore product offerings and business opportunities prior to the fair. When the fair opens, this digital platform will also serve as an important sourcing tool for those who can’t attend the fair due to travel restrictions.
Prior to the pandemic, China was considered as a promising market, especially in the digital printing sector, which is one of the reasons leading to optimism in the rebound. According to a market report by International Data Corporation, the sales for digital direct-to-garment printers reached over RMB 1.5 billion ($213.5 million) in 2019.
With the anticipation of a market rebound, leading industry practitioners have already confirmed their participation in the fair to capture the potential in the market, including: Brother (US) will feature their digital garment printer GTX, which takes conventional DTG printing to the next level according to the company; Bihong Printing Machinery Co, Ltd (China), offers the ideal hybrid printing automated solutions by combining digital printing with screen printing to improve production efficiency and quality. Their printing equipment can be used on different materials for a diverse ranges of applications; and Machine Elements (China), specialising in R&D, manufacturing and distribution of smart apparel printing solutions. With years of experience and market expertise, they offer patented digital DTG printers, pre-treatment spraying machines, ink and more for the apparel industry.
DS Printech China, an influential platform dedicated to the screen and digital printing industry, is a rebranded fair of two pre-existing events: CSGIA and the concurrent Textile Digital Printing China.

Fibre2Fashion News Desk (JL)

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