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Trevira CS brand on show at home textiles fair MoOD

13 Sep '12
4 min read

The Club Concept: focussed service and competition of creativity

Following its launch in January, the Trevira CS Club Concept is being expanded during the fourth quarter with an online platform on the Trevira website. Trevira CS partners will be able to register here and find their points score, which provides information on the level in the Club and offers access to the corresponding services.

Today the Trevira CS brand not only stands for the flame retardancy function, it also stands for high textile quality and innovative design. Trevira is particularly keen to show its appreciation of its customers’ creativity within the framework of the Trevira CS Club and in the 4th quarter will be announcing a creativity competition. The action, dubbed “Fabric Creativity Competition“, will give every fabric manufacturer and supplier the opportunity to secure additional points with particularly innovative developments – and thus increase their entitlement to service. There will be a reward for each entry.

A panel made up of prominent professionals will be the judges and their assessments will take account of various criteria, such as degree of innovation, technical execution, suitability for the contract market and trend setting. On the panel will be: Corinna Kretschmar-Joehnk, JOI-Design Hamburg, Prof. Bettina Göttke-Krogmann, Burg Giebichenstein – the Kunsthochschule Halle, together with Natalija Zimmermann, interior designer and stylist, BZ.Bildung-Beratung-Innovation, Leipzig. There are prizes for the 10 best fabrics.

They gain extra Club points, are highlighted on the Trevira stand at Heimtextil and will receive some effective publicity. Selection of winners is due to be complete at the end of November.

Trevira

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