Interviews
This cooperation project has introduced the specialists to a new market and brand environment which requires a discriminating handling of seamless laundry items, since the requirements profile of the products is fundamentally different, with the exception of optimum wear comfort.
“We are looking forward to working together with the Hohenstein Institute and expect from this venture into a new specialist area to gain valuable feedback results for our sportswear line”, says Leif Heppner, Managing Director of Pro Feet Functional Wear GmbH.
Hohenstein Institute