Apparel festival set to begin in Mongolia's Tongliao city

22 Aug '13

2 min read

The 10th China Mongolia Apparel Arts Festival and Mongolian Clothing Contest will be held from August 24 to 25, 2013, in Tongliao City of the autonomous region of Inner Mongolia.

The festival aims to highlight the history of Chinese and Mongolian costumes of different tribal cultures as well as reflecting the innovation of fashion in modern Mongolian costumes.

The festival, being organized by the Tourism Bureau of Inner Mongolia, will consist of various trade fairs and exhibitions, including Mongolian apparel exhibition and fairs displaying traditional Mongolian garments and modern Mongolian clothing, Mongolian Clothing Contest, fashion shows and other events.

Representatives from various clothing enterprises from Russia, Mongolia as well as China’s Xinjiang, Qinghai, Jilin, Gansu, Liaoning and Beijing regions are likely to attend the two-day event.

Over 1,000 people are expected to participate in the Mongolian Clothing Contest, to be held as part of the festival. Nearly 1,600 clothing items are likely to be showcased in the contest.

The arts festival which is held annually intends to promote Mongolian culture and increase the popularity of the region’s traditional costume, encourage innovations in design and production of the apparel sector, as well as increase production of ethnic clothing among the domestic enterprises.

The Tourism Bureau of Inner Mongolia initiated the festival in 2003, and has consecutively held nine successful editions of the contest and exhibitions showcasing the rich culture and evolution of Mongolia’s traditional costumes.

Fibre2fashion News Desk - India