Exhibitor innovations to be selected by expert jury
DOMOTEX exhibitors who wish to participate in the Innovations@DOMOTEX format can apply free of charge through the beginning of October 2013. An independent panel of experts will then evaluate and select the ultimate participants on the basis of set criteria.
1st Rug Avenue: Classic oriental rugs as lifestyle objects
A further highlight at the upcoming DOMOTEX consists of the 1st Rug Avenue display. Housed on around 500 square meters (5,380 sq. ft) of display space and staged as a stylized suburb, 1st Rug Avenue profiles classic rugs as the perfect accompaniment to chic interior design.
Eight homes will demonstrate how oriental rugs can transform living rooms, dining rooms and bedrooms into eye-catching masterpieces of style. The message here is that quality classic rugs complement modern interior décor and add personality and ambience.
The 1st Rug Avenue display will be supported by a brochure on the place of classic oriental rugs in modern interior design settings. 1st Rug Avenue is an initiative by a select group of resourceful European rug importers and will be staged in partnership with Deutsche Messe.
“earlybird” lifestyle show to run concurrently with DOMOTEX in Hannover
The “earlybird” lifestyle trade fair will now be staged alongside DOMOTEX from 11 to 13 January 2014 at the Hannover Exhibition Center. earlybird will field around 900 exhibitors and complement the DOMOTEX theme mix with its extensive array of lifestyle and designer products for retailers involved in home products, giftware and accessories.
Previously located in Hamburg, earlybird will be held twice yearly – in January and July – in Hannover. The event is organized by HWD Hanseatische Wirtschaftsdienste. HWD’s decision to relocate the lifestyle show comes as a result of the event’s steady growth over the past few years.
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