Sports Biomechanics & Michigan State Uni partnership to ensure Pony provides superior products

01 Jun '05

3 min read

The OBL is well reputed for it's testing within the footwear industry and has been recently recognized by the following awards: the H. Ed Cabaud Research Award from the American Orthopaedic Society for Sports Medicine (1989), an Innovation Award from the MSU College of Osteopathic Medicine (1996), and the O'Donoghue Award for Clinically-Based Research from the American Orthopedic Society for Sports Medicine (2000), and a Research Excellence Award from the MSU College of Osteopathic Medicine (2000).

To date, MSU has performed compression and flexion testing on Pony basketball and soccer product, which has supplied comprehensive data. This information is currently being used in the design development of Pony footwear.

Pony was founded in 1972 and quickly became one of the athletic brands of influence in the world. Pony always had the distinctive position of a great logo, unique styling and edgy reputation. The athletes who wore Pony were always at the top of their game, names like Wilt Chamberlain, Pele, Joe Frazier, Earl Campbell, John Havlicek, Dan Marino, Reggie Jackson, Larry Holmes to name a few. In March 2003, Global Brand Marketing, Inc. acquired a majority interest in Pony International from leading entertainment management agency The Firm.

Founded in late 1996 by Killick Datta, Global Brand Marketing Inc. is the majority owner of Pony, owner of Dry-shoD and FunFlopps brands, retail store chain Global Feet, and is the authorized ny International from leading entertainment management agency The Firm.

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