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Garments made from Newlife on show at Fashion Summit
17
Apr '14
Copenhagen is preparing to host the big players on the international scene of the fashion, textiles and luxury goods systems, with debates focused on sustainable materials and special events that showcase the commitment of companies toward choices of responsibility.
 
Participating in this not-to-be-missed appointment is Newlife, ambitious result of the project developed by Sinterama and partner of C.L.A.S.S. since its origins. 
 
But for Newlife the Copenhagen appointment is not a new one, in fact, its adventure at Fashion Summit is being repeated after the great success of the 2012 edition where Newlife was the leading material, used by the winner of the Design Challenge, Susanne Rützou. 
 
For this edition, too, Newlife will be present on the catwalk. It was been selected from among the  C.L.A.S.S. materials for the challenge between ten brands of Nordic fashion that will demonstrate just how rich in innovation and beauty the sustainable style can be. 
 
The designers that have selected Newlife for their creations are: David Andersen, Designers Remix, Leila Hafzi, Marimekko, Ivana Helsinki.
 
Newlife, the unique, complete and certified system of yarns entirely made in Italy, fully traceable and obtained from 100% post-consumer plastic bottles, through a unique High-Tech Conversion Module (HTCM) based on a high technology mechanical process, not a chemical one, will also be part of the exhibition space created for the C.L.A.S.S. Eco-Library, in which it will be possible to experience the new and interesting materials of the platform up close, and in which Newlife will be present with the new frontiers represented by the latest accessories created precisely with this revolutionary yarn:
 
• From the most innovative sustainable zipper, realised thanks to a synergy with Lanfranchi, the traditional Italian company that has been producing zippers since 1887, creator of the famous Lampo brand.
• MET labels produced in Newlife will also be shown
• The entire Dailywear collection, a collection of flat bed knitwear made in 100% Newlife, versatile, easy-care and absolutely fashionable.  
• The Weekend Max Mara collection where Newlife was chosen to create a special high-tech fabric, used for the four models (trench coat, jacket, blouse and skirt) that enhance the Spring Summer 2014 collection. An important collaboration that bears witness to a strong focus on quality and advanced sustainability that does not renounce style.
 
About Newlife 
Newlife is created using a High Tech Conversion Model (HTCM) that transforms through a mechanical, non chemical, 100% traceable postconsumer plastic bottles into an unrivaled high tech quality polymer while generating considerable savings in water - 94%, energy consumption - 60% and carbon emissions -32% as per Life Cycle Assessment conducted by ICEA. Newlife is also GRS certified by Textile Exchange and is certified by Oekotex.
 

C.L.A.S.S


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