Fibre2fashion's 'Special Feature on Denim' now Live

01 Oct '14

2 min read

A ‘Special Feature on Denim’ has been made Live by fibre2fashion, the world’s largest B2B platform for the global textile, apparel and fashion industry.

In today’s world, denim has not only become a symbol of style, but also a must in everyone’s wardrobe collection across the globe. Denim has earned the tag of ‘universal fabric’ owing to its wide usage—from skirts and trousers to jackets and dungarees, as well as in multiple-style statements.

“You won’t find a country without denim. Denim is everywhere and is worn by all generations and target groups,” says Thomas Dislich, Managing Director, Vicunha Europe, says in the Insight section of the printed version of the feature.

Cheryl Claiborne, Sr. Merchandise Manager at Wrangler, says, “Denim is life. It is the anchor to our wardrobes with a strong, emotional connection. It reminds us of certain times in our lives, events we participated in and where they took place. Denim fabrics and finishes evolve as the wearer evolves.”

The ‘Special Feature on Denim’ is an attempt by fibre2fashion to nurture the essence of denim—the most trendy and popular fabric that has crept into hangers of almost every household.

The companies and brands participating in the special feature are showcasing their exclusive products, technology, innovation and other strengths that make them unique in the denim industry.

Through online as well as print medium, the Special Feature on Denim aims to provide maximum visibility and exposures to the participating companies. Fibre2fashion.com has come out with this Special Feature after tasting the success of its two similar events—Machinery Compedium and Nonwoven Compedium.

From humble beginnings in the year 2000, fibre2fashion.com has risen in popularity and the website today commands 12 million page views per month by about 1.9 million global visitors from around 190 countries.

Now in its third year, fibre2fashion magazine has circulation among carefully chosen target audience globally, and it reaches the desk of top management and decision makers in the textile, apparel and fashion industry.

Over the last decade, fibre2fashion.com has emerged as the most significant and interactive platform for various stakeholders in the textile, garment and fashion industry, including buyers, sellers, small and medium enterprises, large companies, leading global fashion houses, emerging brands, machinery makers, technologists, designers, employees, employers, etc. (RKS)

Click here to view the online feature.

Fibre2fashion News Desk - India

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