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Red panties prove lucky for retailers

02
Feb '07
Red colour and number eight are considered to be lucky by people from ancient times.

This Chinese New Year, retailers are exploiting this belief by selling red panties at eight yuan per pair.

Most of these panties are embossed with word 'Wealth' and sold at common retail price.

An average retailer sells about six such pairs each day.

Fibre2fashion.com News Desk-China


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