Home / Knowledge / News / Textiles / Temperature drop boosts sale of down jackets

Temperature drop boosts sale of down jackets

07
Mar '07
Sale of down jackets in Chinese markets goes up as temperature drops steadily. To take advantage of the situation, clothing brands increase their discount range.

Stores selling these jackets make good business with markets displaying all styles of down jackets, new styles being popular. Many brands resort to promotional activities for down jackets and other clothing categories also.

Fresh styles concentrate on slender features and attractive accessories. Prices start from RMB400 and go up to RMB800 for expensive jackets.

Some brands had introduced anti-bacterial and nanometers down jackets in past, but these products were not accepted by consumers.

Fibre2fashion News Desk - China


Must ReadView All

Pic: Shutterstock

Retail | On 30th Jul 2021

Great Britain vacancy rate rises to 14.5% in Q2 2021 from 14.1% in Q1

In the second quarter (Q2) of 2021, the overall Great Britain vacancy ...

Pic: Shutterstock

Textiles | On 30th Jul 2021

Prime Content| Here's why global cotton trade will rise in July-Dec 2021

Global cotton trade is expected to rise in the coming months of 2021...

Pic: Columbia Sportswear Company

Apparel/Garments | On 30th Jul 2021

US' Columbia Sportswear targets 30% reduction in emissions by 2030

American outerwear and footwear brand Columbia Sportswear Company has ...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Multi-functional garments will be next big thing

Textile Industry, Head honchos

Textile Industry
Head honchos

Extension of RoSCTL to boost textile exports

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry with brand ethos

David Guiho,

David Guiho

Headquartered in Apt, South of France, Delta Plus designs, manufactures...

Rajat Kapoor,

Rajat Kapoor

Seraphine is a British maternity brand providing affordable luxury fashion ...

Zayed Moyeen,

Zayed Moyeen

Far East Knitting and Dyeing Industries LTD (FEKDIL) was established in...

Dave Rousse, INDA

Dave Rousse
INDA

INDA, the Association of the Nonwoven Fabrics Industry, serves hundreds of ...

Shlomzion Chen, Seevix

Shlomzion Chen
Seevix

Seevix Material Sciences Ltd, which develops and manufactures synthetic...

Wolfgang Plasser, Lenzing AG

Wolfgang Plasser
Lenzing AG

The Lenzing Group is an international company headquartered in Austria...

Anjali Bhaskar, Samatvam

Anjali Bhaskar
Samatvam

Samatvam, a womenswear brand that blends age-old craftsmanship with modern ...

Archana Jaju, Label Archana Jaju

Archana Jaju
Label Archana Jaju

<b>Archana Jaju</b>’s Hyderabad-based eponymous label works with artisans...

Suman Nathwani, Suman Nathwani

Suman Nathwani
Suman Nathwani

Designer <b>Suman Nathwani</b> talks about her journey of opening a...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search