Interviews
Two companies obtain positive results from B&B fair
04 Mar '08
1 min read
The two companies that participated in the B&B fair, which was held January 16-18 in Barcelona, Spain, obtained good results, mainly with the opening of clients in new markets.
Lucidez and Cecília Prado participated in the event with support from the Texbrasil Program, created by ABIT in partnership with Apex-Brasil.
One hundred and fifty contacts were made in Spain, France, Ireland, England, Lebanon, United Arab Emirates, Italy, Portugal, Germany, Greece, Japan, Cyprus and Austria.
“Participation in international fairs is always positive regardless of the amount of business, because making contacts is already extremely important for future business and international customer loyalty,” says Alicia Haydée Billberg, from the Lucidez export department.
“This was our first participation. We hope to 'repeat the dose' at the next collections and significantly increase our sales performance,” says Abner de Oliveira Junior, marketing at Cecília Prado.
Lucidez and Cecília Prado participated in the event with support from the Texbrasil Program, created by ABIT in partnership with Apex-Brasil.
One hundred and fifty contacts were made in Spain, France, Ireland, England, Lebanon, United Arab Emirates, Italy, Portugal, Germany, Greece, Japan, Cyprus and Austria.
“Participation in international fairs is always positive regardless of the amount of business, because making contacts is already extremely important for future business and international customer loyalty,” says Alicia Haydée Billberg, from the Lucidez export department.
“This was our first participation. We hope to 'repeat the dose' at the next collections and significantly increase our sales performance,” says Abner de Oliveira Junior, marketing at Cecília Prado.
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