Home / Knowledge / News / Textiles / Swazi Initiative to promote local handicraft in global arena

Swazi Initiative to promote local handicraft in global arena

04
Apr '08
In a bid to shelter Swazi craft under one roof, six local handicraft companies have teamed up to create an entirely new concept of 'Swazi Initiative'

Together with the support of the Swazi Market and the Trading House, six companies including Gone Rural, Swazi Candles, Baobab-Batik, Tintsaba, Ngwenya Glass and Quazi Designs joined efforts to create Swazi Initiative.

The main objective of this formation is to have an umbrella body for handicraft in Swaziland and to open a retail store in international country to give local manufacturers direct access to foreign markets.

Enormous hard work has been put in by the members of Swazi Initiative. However, while the concept is still in its early stages, business strategies are being worked out and research work is undertaken with the hope that Swazi craft producers will soon benefit from the commencement of this body.

As of now the export companies involved in the project have resorted to full-fledged promotion of the Swazi products

Recently, all the involved companies jointly exhibited their products at the SARCDA International Gift Show held in Midrand last month.


Interviews View All

Nishank Patel, Shri Dinesh Mills Limited

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Binoy Ravjani, Hero's Fashion

Binoy Ravjani
Hero's Fashion

‘One of the recent trends in hand block printing is the indigo process,...

Top executives, Textile & apparel bodies

Top executives
Textile & apparel bodies

The decision to reduce GST on MMF yarn to 12% is transformational

Ravi Kant Prakash,

Ravi Kant Prakash

A crucial role in the process of fabric manufacturing is played by the...

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Paolo Toricella,

Paolo Toricella

Electronics for Imaging (EFI) is a global technology company, based in...

Dave Rousse, INDA

Dave Rousse
INDA

INDA, a global association of the nonwoven fabrics industry, has been...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Ayyappa Nagubandi, Broadcast Wearables Pvt Ltd

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Samar Firdos, Arvind Ltd

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Bani Batra,

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


November 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Follow us on instagram

Follow

Follow Fibre2Fashion On


Advanced Search