Interviews
IIFA Bling for BIBA line
17 Apr '08
3 min read
IIFA Bling for BIBA will be showcased this year in Bangkok and will therefore open to a global audience. The line will focus on intense colors like red, fuchsia, violet or emerald green which have a monochrome shine, like lights in the city. They define new volumes; provide rhythm for graphic or accentuated glitzy looks; pretty much the kind of 'in your face' attractiveness that Bollywood is known for.
ABOUT BIBA
The "BIBA" fashion label was recognized as the Best Ladies Ethnic Brand at the Shopper's Stop Pinnacle Awards Ceremony in 2004. The Gold Scale Trophy was another laurel as BIBA was chosen the Brand of the Year in the Women's Indian Ethnic Wear Category.The house then went on to win the FMCG Consumer Reaction Award in Fashion & Specialties (Women's Formals) in 2006.
About IIFA
The International Indian Film Academy (IIFA) is a first-of-its-kind effort to promote Indian Cinema globally, thus reaching out to millions of its fans beyond the geographic boundaries of India.
ABOUT BIBA
The "BIBA" fashion label was recognized as the Best Ladies Ethnic Brand at the Shopper's Stop Pinnacle Awards Ceremony in 2004. The Gold Scale Trophy was another laurel as BIBA was chosen the Brand of the Year in the Women's Indian Ethnic Wear Category.The house then went on to win the FMCG Consumer Reaction Award in Fashion & Specialties (Women's Formals) in 2006.
About IIFA
The International Indian Film Academy (IIFA) is a first-of-its-kind effort to promote Indian Cinema globally, thus reaching out to millions of its fans beyond the geographic boundaries of India.
The International Indian Film Academy
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