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Titan all set to target kids segment

18
Apr '08
The global accessory market is mostly flooded with big brands offering latest gizmos for adults. However, the recent boom in kids segment has forced renowned brands to shift their focus to the super-smart young generation.

The high profit margins have lured big brands to earn big bucks. As a result, Titan, leading watch maker is all set to captivate kids through an entire range of watches made especially for them.
Titan wants to gain from the current scenario, as there are not many watch companies in the market to cater the demand of kids.
The apparel and accessory companies have realized that children are extremely brand conscious and they like to flaunt latest products available in the market.

Thanks to higher standards of living and rising purchasing power of parents, who want their kids to look great. Titan, observing enormous potentialities of this segment is all set to expolre.


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