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LANXESS to transfer Leather Unit HQ from HK to Singapore

07
May '08
Effective July 1, 2008, the Leather business unit of the specialty chemicals group LANXESS will transfer its regional marketing headquarters in Asia from Hong Kong to Singapore, from where the relevant logistics processes for the Chinese market will also then be handled.

This means that in future order handling and distribution of the Leather business unit for the entire Asia region will be controlled for the most part from the “hub of Asia”.

Customers should begin to benefit from the improved workflows in supply chain management during the second half of the year.

“As one of the world's leading manufacturers of leather chemicals, it is our aim to offer our customers both premium products and first-class service.

In order to do this, we observe and evaluate the workflows along the entire value added chain to identify potential for improvement.

By pooling our sales and logistics activities for the Asian market at our Singapore site, we can optimize processes and transport,” stresses Frank Paus, head of Global Marketing in the Leather business unit.

“Singapore is already the largest and most efficient distribution hub for leather chemicals in Asia, and in future it will be our most important sales location worldwide.”

The Asia-Pacific (APAC) region is of pivotal importance to LANXESS. After adjusting for currency effects and the sales of business sectors which were divested during the previous year, the company recorded a sales increase of around ten percent here in 2007 compared with 2006.


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