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Brooks Brothers to promote high quality Saxxon wool

22 May '08
2 min read

“Brooks Brothers and its customers also hold a deep respect for tradition,” adds Mr. Shriver. “This film will focus not only on the quality of Saxon wool, but also the rich history of those generations of growers whose passion and hard work has kept the Saxon strain pure. Our customers not only love the Saxxon products but also the story behind Saxxon itself.”

Brooks Brothers is one of America's oldest and most respected retailers, recognised as an icon of quality, value and good taste. Beginning on the Manhattan waterfront in 1818, the company's presence today reaches around the world.

Craig Welsh, Chief Executive Office at AWI, commented, “It is encouraging to see retailers of Brooks Brothers' calibre recognising and promoting the quality of Saxon wool. We're pleased to help educate their sales team and customers. Such partnerships help ensure a successful future for Saxxon.”

Australian Wool Innovation Limited

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