DHL bags the Frost & Sullivan's logistics awards

27 May '08

3 min read

DHL India has been awarded the 'Best International Logistics Service Provider' and the 'Best Brand Awareness in the Indian Logistics Industry' for the year 2007 by Frost & Sullivan. This award is in recognition of its outstanding performance in customer experience and satisfaction for the year 2007.

Frost & Sullivan has been conducting studies on the logistics industry in India among various industry verticals to understand customer expectations with regard to their logistics service providers; also to benchmark current performance of the industry against these expectations.

This year, a total of eight verticals were considered namely, Retail, Consumer Durables, Fast Moving Consumer Goods, Automotive, Automotive Components, Pharmaceuticals and Information Technology. Opinions from top industry participants from each vertical were taken into consideration.

Respondents were asked to rate each of their logistics service providers on various parameters such as general parameters, transportation, warehousing, 3PL and freight forwarding.

Apart from these parameters, direct questions pertaining to brand awareness and best international service provider were asked. Best Brand Awareness and Best International Service Provider scores were based on top-of-the-mind responses for a service provider.

In both these categories, DHL topped with the highest score. The company scored on key parameters like ability to deliver on time, damage control of materials at warehouse and transit, consignment tracking facility and transparency in processes.

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