Biobaby launches vegetable-dyed babywear at ABC Kids Expo

12 Sep '08

2 min read

Biobaby Inc, a luxury organic babywear company based in Los Angeles, launched its exhibit featuring its namesake collection, Biobaby, the world's first vegetable-dyed organic babywear, and its sub-collection, 'Bio' by Biobaby, a line of high-grade 100% organic cotton-based babywear. The exhibit is held at the ABC Kids Expo, which runs through September 7-11, at the Las Vegas Convention Center.

"The organic cotton industry is a misleading one," explains Biobaby's founder Lavinia. "It turns out a fabric can be processed with a minimum of 50% organic content and still pass of as 'organic'. However, our vegetable-dyes are a meticulous process that yields 100% absolutely pure, organic fabric."

Biobaby also launched its sister collection, "Bio" by Biobaby, which too, makes the point of distinguishing various grade of organic cotton fabric.

"Bio is our collection of 100% certified organic babywear," remarks Lavinia. "The organic apparel market is flooded with sub-grade organic fabric, just for the sake of the eco-friendly trend."

"Biobaby is the luxury end of pure, organic, fabric, and 'Bio' is mid-priced, and 100% certified organic," summarizes Lavinia.

Both lines are infant lines of parent company Momzee, one of the country's leading lines of trendy, celebrity-favored maternity wear.

Both lines can be found at the 2008 September 7-11 ABC Kids Expo in Las Vegas, Nevada at the Las Vegas Convention Center.

Biobaby Inc

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