ADVANSA introduces itself to the Asian Market

15 Oct '08

4 min read

ADVANSA manufactures polyester staple fibre and filament yarn, both POY and textured. In addition to its own brands that have been introduced successfully in US this Summer and will be introduced in Asia in October, ADVANSA markets under license in Europe, the Middle East, and Africa (EMEA) under the well-known banners of Coolmax, Thermolite, Dacron, and other former DuPont brand names to which ADVANSA has exclusive rights in the EMEA region. The company also makes polyester intermediates and polymer solutions.

ADVANSA resulted from a joint venture between E.I. DuPont de Nemours and Sabanci Holding. It was formed in 2004 when E. I. DuPont de Nemours transferred its share, DuPontSA, to partner Haci Ömer Sabanci Holding A.S., one of the largest industrial conglomerates in Turkey with sales of over $15 billion USD. The company changed its name to ADVANSA in March 2005.

Under Sabanci's ownership, ADVANSA invested in its three polyester manufacturing facilities in Turkey and Germany and cemented its leadership position in Europe, the Middle East and Africa. The company has continued to invest significantly in research and development. Its laboratory has recently created several new performance yarns for the apparel, home textiles, and technical textiles markets, which are currently available in the EMEA region and will be introduced to the Asian market at Intertextile Shanghai.

ADVANSA

More Advansa-Sasa News... More Textiles News - China...