To earn better visibility for coir products in the global markets, a coir fair named 'India International Coir Fair-2009' (IICF-2009) will be conducted by the Coir Board in the context of the International Year of Natural Fiber.
The Coir Board has decided to draw up plans for this International Fair, which coincides with the golden jubilee celebrations of the Central Coir Research Institute.
A meeting of the representatives of the coir exporters and board officials are of the view that larger participation of foreign buyers, buying houses and buying agents in IICA-2009 will have to be ensured for the success of the fair.
In order to enhance the growth of coir industry, the Coir Exporters Federation would play a crucial role, hoped the Coir Board chairman, Mr. VS Vijayaraghavan. He assured that the board will provide complete support to the coir exporters to redress their problems.
In the year 2008-09, coir exports of India touched 194,791.08 tons amounting to Rs. 634.17 crore, against the target of Rs. 600 crore and in the year 2007-08 these exports were 187,566.72 tones valued at Rs. 592.88 crore.
The suggestion to revamp the showrooms and sales depots throughout the country had also been considered in the meeting, as all the sections of the society, particularly the upper class have high expectations and also for being competitive in the domestic market.
Sales of more than 30 coir board showrooms around the country for the year 2008-09 reached Rs. 11.19 crore, which accounts for 86.10 percent of the target fixed at Rs. 13 crore.
The annual sales turnover of these coir board showrooms during the year 2007-08 was Rs. 10.30 crore and the current year's sales target has been fixed at Rs. 15 crore.
Fibre2fashion News Desk - India