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MEXA MOSCOW with high international interest

16
Jul '09
MEXA MOSCOW 2009 is coming soon. The new date for the international fur and fur processing trade show is October 21 through 23, 2009. Well-known companies in the Russian and international fur industries have already registered for the most important industry trade fair in Russia. Both the German Pavilion and the Greek common booth underscore the great international significance of this trade fair.

A contest for young designers in the fur industry, an exclusive hat show within the new “Salon for Hats and Accessories” as well as daily fashion shows make the trade fair even more attractive.

Highlights at MEXA MOSCOW 2009
The popular shows and presentations at MEXA MOSCOW are expected to attract numerous buyers. One of the highlights of MEXA MOSCOW 2009 is the cont contest for young fur designers est sponsored by MEXA MOSCOW to find the best up-and-coming talent. Students and graduates of the national Moscow University for Design and Technology as well as other higher education institutions are invited to submit their designs for fur hats and fur accessories.

The best designs will be presented live at MEXA MOSCOW and evaluated by an international jury. Organisers are planning to present an internship with a European fur manufacturer / fur finisher to the winner of the contest. A daily show for headdresses with current collections of the 2009 / 2010 season will be held within the exclusive salon for hats and accessories. Shapkas are classic Russian fur hats which are being interpreted by modern fashion trends and sell very well in Russia. International goods are also in high demand in the hats and accessories segment. This is why daily fashion shows will stay an important part of the supporting programme at MEXA MOSCOW 2009.

High level of international participation
American Legend, Cavalleri, Chrisos Furs, Emfassi Pelle, Fanbo, Lowenstein and Manziari International; these are the names of just a few of the international exhibitors at MEXA MOSCOW 2009. In 2009, the who's who of the industry is once again getting together in Moscow. MEXA MOSCOW has now been recognised as one of the most important events for the Russian fur industry for 15 years. The prominent position of the international trade fair is also underscored by the fact that MEXA MOSCOW has been accepted into the official foreign trade fair programme of the Federal Republic of Germany as well as the large number of Greek exhibitors presenting themselves at the common booth supported by the Kastorian Fur Association.

High Demand for Chemicals, Labelling and Dry Goods
Discussions with Russian industry experts also indicate that Russian manufacturers are poorly supplied in the chemicals, labelling and dry goods fields (e.g. appliqués, edging, sequins, buttons, closures and lining fabrics). Industry insiders report that Russian manufacturers are also failing to find the goods they require at international fur trade shows.

This is why Russian manufacturers are forced to conduct a timeconsuming search for suppliers even though Russians traditionally prefer to order in Russia. All in all, MEXA MOSCOW offers an attractive framework and guarantees international companies in the fur and fur supplier industries outstanding business opportunities in the home country of fur.

MEXA MOSCOW 2009


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