Home / Knowledge / News / Textiles / SwaddleDesigns to create giggle exclusives

SwaddleDesigns to create giggle exclusives

Jul '09
SwaddleDesigns the trend-setting, Seattle-based company, continues its growth by developing useful and fashionable products that help new parents care for and comfort their babies. Lynette Damir, RN, Founder, CEO and Creative Director, was inspired to design the Ultimate Swaddling Blanket when visiting families with new babies.

In 2003, Lynette designed the award-winning Ultimate Receiving Blanket which includes a how to swaddle illustration called the 123 Swaddle tag sewn to the edge of the blanket. Over the past six years, SwaddleDesigns has grown from a small start-up to become a trusted and prominent brand in the baby product industry.

"giggle is a leader in juvenile retail with a clear understanding of what new parents want and need. It is truly an honor to be selected by the giggle team to develop exclusive styles offered only at giggle., said Lynette Damir, SwaddleDesigns CEO and founder. "We are delighted to collaborate with giggle on this exciting project - our first co-branded product with a major retailer."

"Our exclusive line of Ultimate Swaddle Blankets and Baby Burpies reflect our giggle commitment to bringing great value, smarter, healthy - and still stylish products to the new parent market," said Ali Wing, giggle CEO and founder. "Swaddle blankets and burp cloths, essential 'utility infielders' of any nursery, are simply one of those must-have categories that every new parent wants, needs and gets very excited about finding the one that fits them 'just right.'

Because 'just right' means as much to us as it does our customers, we knew picking the right partner to debut this program was key. After careful review, we selected SwaddleDesigns thanks to their premium USA cotton, a hard-earned track record for delivering great quality and willingness to work with us to fuse simple, clean giggle designs with a sophisticated color palette. Now with three color ways (including gray, my favorite!) and available in conventional and organic cotton - we're excited to share our collection with our giggle customers!"

SwaddleDesigns LLC

Must ReadView All

Pic: Valiantsin Korznikau | Dreamstime.com

Textiles | On 30th Nov 2021

US real GDP rises at annual rate of 2.1% in Q3 2021: BEA

US real gross domestic product (GDP) increased at an annual rate of...

Pic: Stuart Key | Dreamstime.com

Apparel/Garments | On 30th Nov 2021

Turkey’s apparel exports rise 23.39% in Jan-Oct ’21

Apparel exports from Turkey increased by 25.72 per cent year-on-year...

Pic: Komgrit Pradissagul | Dreamstime.com

Textiles | On 30th Nov 2021

Italian firms see Turkey as alternative to Chinese supply chains

Turkey-Italy trade will exceed $20 billion this year and the two...

Interviews View All

Textile Industry, Head honchos

Textile Industry
Head honchos

Uniform designing is a numbers game

Textile Industry, Head honchos

Textile Industry
Head honchos

Marry with brand ethos

Textile Industry, Head honchos

Textile Industry
Head honchos

Trainers faced immense challenges as most were not tech-savvy

Barry Goodwin,

Barry Goodwin

UK based Amba Projex Ltd designs, manufactures, and installs industrial...

Klaus Bergmann,

Klaus Bergmann

German company Erbatech GmbH develops, designs and manufactures high end...

Ritu Oberoi,

Ritu Oberoi

Established in 2018, Forsarees is a socially driven business enterprise,...

Kevin Young & Tom Lucas, Web Industries

Kevin Young & Tom Lucas
Web Industries

Web Industries is a precision formatter of nonwoven materials used in baby ...

Sven Ghyselinck, Devan Chemical

Sven Ghyselinck
Devan Chemical

Headquartered in Belgium and with offices in the United Kingdom, Portugal...

Silke Brand-Kirsch, Glatfelter

Silke Brand-Kirsch

Glatfelter is a leading global supplier of engineered materials. <b>Silke...

Abhishek Agarwal, Purple Style Labs

Abhishek Agarwal
Purple Style Labs

Late Indian fashion designer Wendell Rodricks, is known for his...

Megha Kumari & Jigar Mali, Label Megha & Jigar

Megha Kumari & Jigar Mali
Label Megha & Jigar

New Delhi based label Megha &amp; Jigar blends India's unique handcrafts...

Sarah Denise Cordery, Sarah Denise Studio

Sarah Denise Cordery
Sarah Denise Studio

Manchester, England-based Sarah Denise Studio provides relevant fashion...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

November 2021

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search